Maxxis Tire Company Key Takeaways

• Maxxis has prioritized sustainability since its inception, evolving its ethical approach to include environmentally conscious practices in tire sourcing, production, and distribution. Its factories in China are ISO50001-certified for energy management, while programs in Taiwan and China have collectively reduced greenhouse gas emissions by 3,247.5 tons of CO2e through manufacturing optimizations and equipment upgrades. The Douliu 2 factory in Taiwan earned Cleaner Production Evaluation System Certification, and other facilities in China have been recognized for meeting green factory standards. Furthermore, Maxxis aligns its strategies with global agreements like the Paris Accords and discloses its emissions annually in adherence to ISO14064-1 standards​.
• In the U.S., Maxxis began operations in 1985 in suburban Atlanta as a modest tire distribution facility. The company relocated to Suwanee, Georgia, in 1987 and expanded its corporate headquarters in 2002. Today, Suwanee houses Maxxis’s marketing and corporate functions for North America and serves as a global marketing hub. Additional distribution facilities were established in California and Texas by 1998. In 1999, Maxxis added a state-of-the-art technology center in Norcross, Georgia, which relocated and expanded in Suwanee in 2006. This facility enhances R&D efforts to produce tires tested by athletes and everyday users alike​.
• Maxxis is also deeply involved in community service and corporate responsibility. It has offered scholarships to high-performing high school students in Georgia since 2004 and supports various charities, including the Atlanta Community Food Bank, the Leukemia and Lymphoma Society, and the Special Olympics of Georgia. Its contributions reflect a commitment to supporting local communities and worthy causes​.

Through its innovative manufacturing, community initiatives, and sustainable practices, Maxxis continues to reinforce its presence as a leading tire company globally, with a steadfast focus on excellence, environmental stewardship, and customer satisfaction.